Global Summer & Winter Tyres Market
Global Summer & Winter Tyres Market Overview
The Global Summer & Winter Tyres Market is all about tyres made for specific weather conditions . Summer tyres are perfect for hot roads, giving you great grip and handling on dry and wet surfaces. Winter tyres, on the other hand, are designed for snow, ice, and slush – they’ve got special rubber and treads to keep you safe in the cold.
Unlike all-season tyres, summer and winter tyres provide season-specific safety and performance advantages, making them essential in regions with pronounced seasonal climate variations. The market includes tyres supplied as Original Equipment (OE) to vehicle manufacturers and a large replacement aftermarket, where seasonal changeovers drive predictable and recurring demand.
According to the Phoenix Demand Forecast Engine,the Global Summer & Winter Tyres Market size is estimated at USD 214.8 billion in 2025 and is projected to reach approximately USD 336.9 billion by 2033, expanding at a CAGR of ~5.8% during the forecast period (2026–2033). Growth is underpinned by rising global vehicle parc, mandatory seasonal tyre regulations in colder regions, increasing SUV penetration requiring larger rim sizes, and higher replacement frequency for performance and winter-specific tyres.
Key Drivers of Global Summer & Winter Tyres Market Growth
Strong Seasonal Replacement Cycles
Seasonal tyres are replaced more frequently due to climate exposure, tread wear, and safety regulations. In cold-climate regions, mandatory winter tyre laws ensure consistent annual demand.
Climate & Safety Regulations
Countries in Europe, North America, and parts of Asia are making winter tyres a must-have during cold months, fuelling growth in winter tyre sales . It’s a big boost for tyre makers.
Premium & Performance Vehicle Growth
High-performance sedans, SUVs, and luxury vehicles increasingly require dedicated summer tyres for handling and speed stability, supporting premium pricing.
SUV & Crossover Expansion
Heavier vehicles demand tyres with higher load capacity and seasonal optimization, driving growth in both summer and winter SUV tyre categories.
Electric Vehicle Adoption
EVs require tyres with higher torque resistance, low rolling resistance, and noise reduction—accelerating innovation in EV-compatible summer and winter tyres.
Rising Consumer Safety Awareness
Improved understanding of braking distance, traction, and handling benefits has increased consumer willingness to invest in seasonal tyres.
Global Summer & Winter Tyres Market Segmentation
1. By Tyre Type
1.1 Summer Tyres
Optimized for warm temperatures, superior dry grip, wet braking, and high-speed stability.
1.1.1 Performance Summer Tyres
- Designed for aggressive driving, precision handling, and high-speed control.
1.1.2 Touring Summer Tyres
- Focused on comfort, durability, and fuel efficiency.
1.1.3 SUV & Crossover Summer Tyres
- Engineered for heavier vehicles and higher load requirements.
1.2 Winter Tyres
- Designed for temperatures below 7°C, snow, ice, and slush conditions.
1.2.1 Studded Winter Tyres
- Maximum traction under extreme winter conditions.
1.2.2 Studless Winter Tyres
- Advanced rubber compounds for cold flexibility and grip.
1.2.3 Performance Winter Tyres
- Balanced winter safety with high-speed driving capability.
2. By Vehicle Type
2.1 Passenger Cars
2.1.1 Hatchbacks
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Entry-level hatchbacks
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Compact city hatchbacks
2.1.2 Sedans
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Compact sedans
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Mid-size sedans
2.1.3 Premium & Luxury Cars
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Executive sedans
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Performance luxury vehicles
2.2 SUVs & Crossovers (Fastest-Growing)
2.2.1 Compact SUVs
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Urban SUVs
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Entry-level crossovers
2.2.2 Mid-Size SUVs
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Family-oriented SUVs
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Highway-focused models
2.2.3 Premium & Electric SUVs
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Luxury SUVs
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Electric and hybrid SUVs
2.3 Light Commercial Vehicles
2.3.1 Urban Vans
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City logistics vehicles
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Passenger vans
2.3.2 Passenger Carriers
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Shuttle vans
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Fleet transport vehicles
3. By Rim Size
3.1 Below 15 Inches
3.1.1 Entry-Level Passenger Cars
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Small hatchbacks
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Budget vehicles
3.1.2 Budget-Focused Markets
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Cost-sensitive regions
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Emerging markets
3.2 15–18 Inches (Largest Segment)
3.2.1 Mass-Market Sedans
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Compact and mid-size sedans
3.2.2 Compact & Mid-Size SUVs
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Mainstream SUV models
3.3 Above 18 Inches (Fastest-Growing)
3.3.1 Luxury Vehicles
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Premium sedans and coupes
3.3.2 Performance SUVs & EVs
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Electric SUVs
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High-performance vehicles
4. By Sales Channel
4.1 OEM (Original Equipment)
4.1.1 Passenger Vehicle OEMs
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Mass-market manufacturers
4.1.2 Premium & EV Manufacturers
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Luxury OEMs
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Electric vehicle brands
4.2 Aftermarket / Replacement (Largest Segment)
4.2.1 Offline Channels
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Authorized dealer networks
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Independent tyre retailers
4.2.2 Online Channels
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E-commerce platforms
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Direct-to-consumer websites
5. By Technology
5.1 Conventional Seasonal Tyres
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Standard summer tyres
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Standard winter tyres
5.2 Low Rolling Resistance Tyres
- Focused on efficiency and EV compatibility.
5.2.1 Fuel-Efficient Seasonal Tyres
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Reduced energy loss designs
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Improved fuel economy
5.2.2 EV-Optimized Seasonal Tyres
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High load-bearing capacity
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Extended EV driving range
5.3 Noise-Reduction Tyres
- Designed for comfort and quiet driving.
5.3.1 Acoustic Foam Technology
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Interior noise suppression
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Premium comfort enhancement
5.3.2 Optimized Tread Pitch Sequencing
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Reduced road noise
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Improved cabin acoustics
5.4 Smart & Connected Tyres
- Digitally enabled tyre solutions.
5.4.1 Embedded Pressure & Temperature Sensors
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Real-time tyre health monitoring
5.4.2 IoT-Enabled Tyre Monitoring Systems
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Predictive maintenance
6. By Region
6.1 Europe (Largest Market)
Mandatory winter tyre regulations, high premium vehicle penetration, and well-established seasonal changeover culture drive dominance.
6.1.1 Western Europe
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Germany
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France
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U.K.
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Italy
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Spain
6.1.2 Northern Europe
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Sweden
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Norway
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Finland
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Denmark
6.1.3 Eastern Europe
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Poland
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Czech Republic
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Hungary
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Romania
6.2 Asia-Pacific (Fastest-Growing Region)
Rapid motorization, rising SUV sales, expanding premium segments, and growing adoption of seasonal tyres in colder and mountainous regions.
6.2.1 East Asia
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China
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Japan
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South Korea
6.2.2 South Asia
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India
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Himalayan & hill-region markets
6.2.3 Southeast Asia
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Thailand
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Indonesia
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Vietnam
6.2.4 Oceania
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Australia
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New Zealand
6.3 North America
Strong aftermarket replacement demand, wide seasonal temperature variation, and high SUV and pickup truck penetration.
6.3.1 United States
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Northern snowbelt states
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Midwest and Northeast regions
6.3.2 Canada
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Provinces with mandatory winter tyre rules
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Urban premium tyre markets
6.4 Latin America
Moderate but rising demand, driven primarily by summer tyres and premium vehicle growth in urban centers.
6.4.1 Brazil
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Passenger and SUV segments
6.4.2 Mexico
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OEM-linked summer tyre demand
6.4.3 Rest of Latin America
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Argentina
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Chile
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Colombia
6.5 Middle East & Africa
Dominated by summer tyre demand due to extreme heat conditions and expanding commercial and fleet vehicle usage.
6.5.1 Middle East
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GCC countries (Saudi Arabia, UAE, Qatar)
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High-performance and SUV summer tyres
6.5.2 Africa
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South Africa
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North Africa
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Commercial and passenger vehicle replacement demand
Regional Insights of Global Summer & Winter Tyres Market
Europe — Largest Market
Europe dominates the market due to mandatory winter tyre regulations, strong premium vehicle penetration, and widespread consumer adoption of seasonal tyre changeovers.
Asia-Pacific — Fastest-Growing Region
Rapid vehicle parc expansion, rising SUV adoption, and increasing safety awareness in China, Japan, South Korea, and emerging cold-climate regions support strong growth.
North America
Seasonal weather variation, large SUV and pickup fleets, and strong aftermarket distribution drive steady demand.
Latin America
Moderate growth supported by expanding vehicle ownership and premium tyre adoption in urban centers.
Middle East & Africa
Limited winter tyre demand, but strong summer tyre usage due to extreme heat conditions and fleet expansion.
Leading Companies in the Global Summer & Winter Tyres Market
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Goodyear Tire & Rubber Company
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Continental AG
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Pirelli & C. S.p.A.
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Sumitomo Rubber Industries
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Hankook Tire
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Yokohama Rubber Company
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Nokian Tyres (Winter tyre specialist)
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Toyo Tires
Michelin, Bridgestone, and Continental lead the market due to their strong premium portfolios and advanced seasonal tyre technologies.
Strategic Intelligence & Phoenix AI-Backed Insights
Phoenix Demand Forecast Engine
Models climate patterns, vehicle parc growth, regulatory enforcement, and replacement cycles to generate regional demand forecasts.
Seasonal Regulation Impact Model
Tracks winter tyre mandates, enforcement strength, and compliance rates across regions.
EV Seasonal Tyre Analyzer
Evaluates adoption of EV-compatible summer and winter tyres with low noise and high load capacity.
Why the Summer & Winter Tyres Market Is Critical
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Essential safety component under extreme weather conditions
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Strong recurring and predictable seasonal replacement demand
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Mandatory usage regulations in multiple regions
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Direct impact on braking distance, traction, and accident reduction
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Increasing importance for EV efficiency and noise management
Final Takeaway
The Global Summer & Winter Tyres Market is a structurally resilient and safety-driven segment of the global tyre industry, supported by climate diversity, regulatory mandates, and strong replacement demand. While summer tyres benefit from premium vehicle growth and performance-oriented driving, winter tyres remain indispensable in cold-climate regions due to safety and legal requirements.
Looking ahead to 2033, EV-compatible seasonal tyres, premium performance variants, and smart tyre technologies will be the key growth drivers. Manufacturers that combine advanced material science, regulatory compliance, and strong aftermarket distribution will maintain competitive leadership. Seasonal tyres will continue to play a critical role in ensuring road safety, vehicle efficiency, and driving performance across global mobility ecosystems.
1. Executive Summary
1.1 Global Summer & Winter Tyres Market Snapshot
1.2 Key Growth Drivers & Market Restraints
1.3 High-Growth Vehicle Segments & End-Users
1.4 Competitive Landscape Snapshot
1.5 Strategic Implications & Investment Outlook
2. Introduction & Study Framework
2.1 Study Objectives
2.2 Market Definition & Scope – Summer & Winter Tyres
2.3 Currency and Pricing Consideration
2.4 Timeframe & Forecast Assumptions
2.5 Study Limitations
3. Research Methodology
3.1 Secondary Research
3.2 Primary Research
3.3 Market Size Estimation & Validation
3.4 Data Triangulation
4. MARKET DYNAMICS
4.1 Drivers
4.1.1 Strong Seasonal Replacement Cycles
4.1.2 Mandatory Winter Tyre & Safety Regulations
4.1.3 Growth of Premium & Performance Vehicles
4.1.4 SUV & Crossover Expansion
4.1.5 Rising Electric Vehicle Adoption
4.1.6 Increasing Consumer Safety Awareness
4.2 Restraints
4.2.1 Higher Cost vs All-Season Tyres
4.2.2 Storage & Seasonal Changeover Constraints
4.2.3 Limited Adoption in Warm-Climate Regions
4.3 Opportunities
4.3.1 EV-Compatible Summer & Winter Tyres
4.3.2 Premium Performance & Noise-Reduction Tyres
4.3.3 Expansion in Emerging Cold-Climate Regions
4.4 Challenges
4.4.1 Managing Seasonality & Inventory Planning
4.4.2 Balancing Performance, Durability & Efficiency
4.4.3 Compliance with Diverse Regional Regulations
5. TECHNOLOGY & INNOVATION ANALYSIS
5.1 Advanced Seasonal Rubber Compounds
5.2 Studded vs Studless Winter Tyre Technologies
5.3 Low Rolling Resistance Seasonal Tyres
5.4 Noise-Reduction & Acoustic Foam Solutions
5.5 EV-Specific Seasonal Tyre Engineering
5.6 Future Seasonal Tyre Technology Roadmap
6. REGULATORY & STANDARDS FRAMEWORK
6.1 Global Winter Tyre & Safety Regulations
6.2 Speed Rating & Load Index Standards
6.3 Tyre Labelling, Noise & Performance Disclosure
6.4 Environmental & Recycling Regulations
6.5 Regional Regulatory Comparison
7. VALUE CHAIN & ECOSYSTEM ANALYSIS
7.1 Raw Materials & Seasonal Compound Supply
7.2 Seasonal Tyre Manufacturing & R&D
7.3 Distribution, Logistics & Seasonal Stocking
7.4 OEM Vehicle Ecosystem
7.5 Authorized Dealers, Tyre Retail & E-Commerce
8. PRICING & COST STRUCTURE ANALYSIS
8.1 Average Seasonal Tyre Pricing by Vehicle Category
8.2 Key Cost Drivers
8.3 Margin Analysis by Sales Channel
8.4 Total Cost of Ownership (TCO)
9. FUTURE OUTLOOK & MARKET FORECAST
9.1 Market Forecast by Region (2026–2033)
9.2 Market Forecast by Tyre Type (Summer vs Winter)
9.3 Market Forecast by Vehicle Type
9.4 Market Forecast by Rim Size
9.5 Scenario Analysis (Optimistic, Base, Conservative)
10. STRATEGIC RECOMMENDATIONS
10.1 Market Entry & Expansion Strategies
10.2 Seasonal Capacity Planning & Localization
10.3 OEM & Aftermarket Partnership Models
10.4 Product Differentiation & Premiumization
10.5 Pricing & Margin Optimization
11. GLOBAL SUMMER & WINTER TYRES MARKET ANALYSIS
11.1 Global Market Size (USD Billion), 2018–2033
11.2 Market Volume (Million Units), 2018–2033
11.3 Market Share Analysis, 2025
11.4 Market Growth Rate (CAGR), 2026–2033
11.5 OEM vs Replacement Market Split
11.6 Revenue Mix Analysis (Summer vs Winter Tyres)
12. MARKET SEGMENTATION BY TYRE TYPE (USD Billion), 2018–2033
12.1 Summer Tyres
12.2 Winter Tyres
13. MARKET SEGMENTATION BY VEHICLE TYPE (USD Billion), 2018–2033
13.1 Passenger Cars
13.2 SUVs & Crossovers
13.3 Light Commercial Vehicles
14. MARKET SEGMENTATION BY RIM SIZE (USD Billion), 2018–2033
14.1 Below 15 Inches
14.2 15–18 Inches
14.3 Above 18 Inches
15. MARKET SEGMENTATION BY SALES CHANNEL (USD Billion), 2018–2033
15.1 OEM (Original Equipment)
15.2 Aftermarket / Replacement
16. MARKET SEGMENTATION BY TECHNOLOGY (USD Billion), 2018–2033
16.1 Conventional Seasonal Tyres
16.2 Low Rolling Resistance Tyres
16.3 Noise-Reduction Tyres
16.4 Smart & Connected Tyres
17. MARKET SEGMENTATION BY REGION
17.1 North America
17.1.1 United States
17.1.2 Canada
17.2 Europe
17.2.1 Germany
17.2.2 United Kingdom
17.2.3 France
17.2.4 Italy
17.2.5 Nordic Countries
17.2.6 Rest of Europe
17.3 Asia-Pacific
17.3.1 China
17.3.2 India
17.3.3 Japan
17.3.4 South Korea
17.3.5 Rest of Asia-Pacific
17.4 Middle East & Africa
17.5 Latin America
18. Competitive Landscape – Global
18.1 Global Market Share Analysis
18.2 Competitive Positioning Matrix
18.3 Product & Technology Benchmarking
18.4 Pricing & ASP Analysis
18.5 Recent Developments
19. Company Profiles
19.1 Michelin
19.2 Bridgestone Corporation
19.3 Goodyear Tire & Rubber Company
19.4 Continental AG
19.5 Pirelli & C. S.p.A.
19.6 Sumitomo Rubber Industries
19.7 Hankook Tire
19.8 Yokohama Rubber Company
19.9 Nokian Tyres
19.10 Toyo Tires
