Global Connected & Intelligent Tyres Market Overview

The Global Connected & Intelligent Tyres Market brings tyres with a brain and a voice . They constantly track pressure, temperature, tread wear, load, road grip, and vehicle movement. All that data gets sent in real time to the car or driver, making rides safer and smoother. It’s a smart upgrade for everyday driving.

Connected tyres are like smart sidekicks for cars, trucks, EVs, self-driving rides, and even heavy off-road machines . They help keep things safe, catch problems before they happen, save energy, and make fleets run smoother. By linking up with the car’s computer, telematics, and cloud systems, they turn tyres into key players in modern, software-driven mobility. Basically, tyres aren’t just rubber anymore—they’re part of the car’s brain.

OEMs increasingly deploy connected tyres as part of ADAS, TPMS, fleet management, and autonomous driving stacks, while aftermarket adoption is accelerating across logistics, mining, public transport, and shared mobility fleets.

According to the Phoenix Demand Forecast Engine, the Global Connected & Intelligent Tyres Market size is valued at USD 9.8 billion in 2025 and is projected to reach USD 30.6 billion by 2033, growing at a CAGR of ~15.3% during 2026–2033.

North America is the largest market, driven by fleet telematics and connected vehicle penetration, while Asia-Pacific is the fastest-growing region, supported by EV expansion, smart manufacturing, and connected mobility investments.

Key Drivers of Global Connected & Intelligent Tyres Market Growth

Connected Vehicle & Software-Defined Mobility Growth

Vehicles increasingly rely on real-time data, making tyres an active data source rather than a passive component.

Fleet Digitalization & Predictive Maintenance

Fleet operators use tyre intelligence to cut downtime, fuel use, and accidents, fueling market growth  and boosting efficiency.

Electric & Autonomous Vehicle Expansion

EVs and AVs require continuous tyre data for torque management, load sensing, traction control, and safety validation.

Regulatory Focus on Safety & Monitoring

Mandatory TPMS, vehicle safety norms, and emissions regulations accelerate adoption.

Total Cost of Ownership (TCO) Optimization

Connected tyres extend life and improve fuel efficiency, driving market growth  and lowering operational costs.

Advancements in Sensors, Connectivity & Edge Computing

Low-power sensors, 5G, and edge analytics enable scalable deployment.

Global Connected & Intelligent Tyres Market Segmentation

1. By Intelligence & Connectivity Type

1.1 Sensor-Embedded Tyres (Largest Segment)

1.1.1 Pressure Sensors

• Direct TPMS sensors

• In-tyre pressure modules

1.1.2 Temperature Sensors

• Heat buildup monitoring

• High-load applications

1.1.3 Tread Wear & Deformation Sensors

• Embedded wear indicators

• Predictive replacement alerts

1.2 Fully Connected Tyres (Fastest-Growing Segment)

1.2.1 Vehicle-to-Tyre (V2T) Communication
1.2.2 Tyre-to-Cloud (T2C) Connectivity
1.2.3 Tyre-to-Infrastructure (T2I) Integration

2. By Vehicle Category

2.1 Passenger Vehicles

2.1.1 Hatchbacks & Compact Cars
2.1.2 Sedans

• Mid-size sedans

• Luxury sedans

2.1.3 SUVs & Crossovers

• Compact SUVs

• Mid-size SUVs

• Premium SUVs

2.2 Commercial Vehicles (Largest Revenue Contributor)

2.2.1 Light Commercial Vehicles (LCVs)

• Urban delivery vans

• E-commerce fleets

2.2.2 Medium & Heavy Commercial Vehicles

• Long-haul trucks

• Buses

• Logistics fleets

2.3 Electric Vehicles (Fastest-Growing Vehicle Segment)

2.3.1 Battery Electric Vehicles (BEVs)
2.3.2 Plug-in Hybrid Electric Vehicles (PHEVs)

2.4 Off-the-Road (OTR) Vehicles

2.4.1 Construction Equipment
2.4.2 Mining Vehicles
2.4.3 Agricultural Machinery

3. By Connectivity Technology

3.1 Bluetooth & Short-Range Connectivity

3.1.1 Vehicle ECU Integration

3.2 RFID-Enabled Tyres

3.2.1 Passive RFID Tyres
3.2.2 Active RFID Tyres

3.3 Cellular-Connected Tyres (Fastest-Growing)

3.3.1 LTE-Enabled Tyres
3.3.2 5G-Enabled Tyres

3.4 Edge & Cloud-Integrated Tyres

3.4.1 Edge Processing Tyres
3.4.2 Cloud-Based Fleet Analytics

4. By Sales Channel

4.1 OEM (Original Equipment Manufacturer) (Largest Segment)

4.1.1 Passenger Vehicle OEM Fitment
4.1.2 EV OEM Fitment
4.1.3 Commercial Fleet OEM Fitment

4.2 Aftermarket & Retrofit Solutions

4.2.1 Fleet Retrofit Systems
4.2.2 Authorized Tyre Dealers
4.2.3 Telematics & Mobility Service Providers

5. By Application

5.1 Safety & Compliance

5.1.1 TPMS & Regulatory Compliance

5.2 Predictive Maintenance (Largest Application)

5.2.1 Tyre Failure Prediction
5.2.2 Wear & Load Optimization

5.3 Fuel Efficiency & Energy Optimization

5.3.1 Rolling Resistance Management

5.4 Autonomous & ADAS Enablement (Fastest-Growing)

5.4.1 Road Condition Detection
5.4.2 Traction & Stability Feedback

6. By Geography

6.1 North America (Largest Market)

• U.S.

• Canada

6.2 Asia-Pacific (Fastest-Growing Region)

• China

• Japan

• South Korea

• India

6.3 Europe

• Germany

• France

• U.K.

6.4 Latin America

• Brazil

• Mexico

6.5 Middle East & Africa

Regional Insights of Global Connected & Intelligent Tyres Market

North America — Largest Market

Advanced fleet telematics adoption, connected vehicle penetration, and strong OEM integration.

Asia-Pacific — Fastest-Growing

EV acceleration, smart manufacturing, and connected mobility investments drive rapid growth.

Europe

Strong regulatory focus on safety, emissions, and connected vehicle standards.

Latin America

Gradual adoption led by logistics and public transport fleets.

Middle East & Africa

Mining, construction, and extreme-condition applications dominate demand.

Leading Companies in the Global Connected & Intelligent Tyres Market

• Michelin

• Bridgestone Corporation

• Goodyear Tire & Rubber Company

• Continental AG

• Pirelli & C. S.p.A.

• Hankook Tire

• Yokohama Rubber Company

• Sumitomo Rubber Industries

• Nokian Tyres

• Sensata Technologies (sensor ecosystem partner)

Michelin are  Bridgestone are the largest company in the Global Connected & Intelligent Tyres Market

Strategic Intelligence & Phoenix AI-Backed Insights

Phoenix Demand Forecast Engine

Tracks connected vehicle growth, EV penetration, and fleet digitization.

Intelligent Tyre Adoption Model

Maps sensor penetration by vehicle type and region.

Fleet TCO Optimization Engine

Quantifies fuel savings, uptime improvements, and maintenance reduction.

Automated Porter’s Five Forces (Concise)

• Buyer Power: Moderate – fleet consolidation increases leverage

• Supplier Power: Moderate – sensor and semiconductor dependencies

• Threat of New Entrants: Low – high R&D and OEM integration barriers

• Threat of Substitutes: Low – software requires physical data inputs

• Competitive Rivalry: High – global tyre majors compete on intelligence

Market Forecast Snapshot (2025–2033)

Why the Connected & Intelligent Tyres Market Is Critical

• Transforms tyres into real-time data generators

• Enables predictive maintenance and zero-downtime fleets

• Essential for EV efficiency and autonomous decision-making

• Enhances vehicle safety, compliance, and sustainability

• Positions tyres as core components of software-defined mobility

Final Takeaway

The Global Connected & Intelligent Tyres Market is redefining the role of tyres within the mobility value chain. As vehicles become increasingly connected, electric, and autonomous, intelligent tyres will be indispensable for safety, efficiency, and operational intelligence. Market leaders that integrate sensing, connectivity, analytics, and OEM partnerships will capture disproportionate value through 2033.